01

The results of the e-voting shall be declared on or before Wednesday, November 4, 2026.

Page 1

02

Date: August 8, 2026 Place: Mumbai By Order of the Board of Directors

Page 6

03

The Board of Directors (“Board”) of Aditya Birla Fashion and Retail Limited (“Company”) at its meeting held on August 8, 2026, based on the recommendation of Nomination and Remuneration Committee approved adoption of the ‘Aditya Birla Fashion and Retail Limited Employee Stock Option Scheme 2026 (“ABFRL ESOP Scheme 2026 ”) for the benefit of eligible employees of the Company, including subsidiary Company(ies), in compliance with the Securities and Exchange Board of India (Share Based Employee Benefits and Sweat Equity) Regulations, 2021 (“SEBI SBEB & SE Regulations”) and the Companies Act, 2013 (“Act”), which entitles them to the equity shares of the Company, subject to the approval of the Members of the Company by way of a Special Resolution being sought via this Notice .

Page 7

04

The Company had earlier implemented the Aditya Birla Fashion and Retail Limited Employee Stock Option and Performance Stock Unit Scheme 2025 (“ABFRL ESOP Scheme 2025”), which was approved by the shareholders of the Company at the Annual General Meeting of the Company on September 23, 2025.

Page 7

05

The Company believes that the presence of a long- term incentive plan and the resulting employee own ership can facilitate a performance driven culture and contribute to the success of the Company.

Page 8